Samuel Ross of A-COLD-WALL* has his sights set on his next collaboration. The multidisciplinary creative director, designer and filmmaker has teamed up with OAKLEY for an experimental eyewear collection. According to an Instagram post from Spazio Maiocchi, the Milan cultural center founded by Slam Jam Socialism and Carhartt WIP, OAKLEY and Samuel Ross will present a video installation and preview of the campaign photoshoot, set in the countryside of England’s Lake District.
The collection is based on the eyewear brand’s history in research and technological innovation for outdoor performance wear. The presentation is set to take place at Spazio Maiocchi on January 15 and 16, as part of an event called SHOWCASE during Milan Men’s Fashion Week.
For more information, visit Spazio Maiocchi’s website right here.
In related news, the future of menswear is slick and shiny. Read our Men’s Fashion Week 2018 trend report right here.
- Cover Image: Instagram / @spaziomaiocchi
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